Analysis Of Journalism

Research: Analysis of Journalism

Article (The Sun)

Structure

Always in magazine/news articles the first paragraph talks about important information like who,what and why. 'Students looking for new ways to earn cash when they finish college are cleaning up with kleeneze.' This quote from the article includes who the article is about, why and the company they are with. The first paragraph is in bold to stand out from the rest of the article and so readers can gain a insight into what it is about without reading the whole thing. As the article continues we see quotes from different people like a student and a company representative. 'This year the numbers of applicants have rocketed as traditional graduate jobs become much harder to find.' Quotes in the article are helpful as they give the reader a sense of personal interaction as your getting their view on it. The article talks about 2 different students that have benefitted from the company, the article then sums up by talking about the company 'kleeneze' and what they do. Language used in the article is a positive and friendly using words like 'perfect' and 'rocketed' are positive and make the reader seem that kleeneze is a brilliant company and support it.

Language

The language used in the article is as if the journalist is supportive of the scheme and this can easily be seen in the language like 'popular' and 'perfect'. These words make the article seem impressive and that it is a easy way to make money. 'They sign up to make money selling products door to door' is the subheading and gets to the point and is accurate. Unlike some article this article is truthful and doesn't exaggerate. 

Headline

Like many newspaper/magazine headlines are often exaggerated or are a 'play on words' This article is no difference with 'Jobless Graduates get a kleen break.' This tries to make it look clever and typical for readers. Although it isn't 100% also as the few students they interviewed are still in university and therefore not graduates. But this is pleasing for many readers as it is a controversial subject at wether university is worth it or not.